Examining the influence of online reviews on consumers' decision-making: A heuristic–systematic model von Zhang, Kem Z.K., Zhao, Sesia J., Cheung, Christy M.K., Lee, Matthew K.O.

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Gender differences in satisfaction with Facebook users von Chan, Tommy K. H, Cheung, Christy M. K, Shi, Na, Lee, Matthew K. O

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What drives consumers to spread electronic word of mouth in online consumer-opinion platforms von Cheung, Christy M.K., Lee, Matthew K.O.

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Why We Cannot Resist Our Smartphones: Investigating Compulsive Use of Mobile SNS from a stimulus-Response-Reinforcement Perspective von Wang, Chuang, Lee, Matthew K. O.

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Is eCommerce Boundary-Less? Effects of Individualism-Collectivism and Uncertainty Avoidance on Internet Shopping von Lim, Kai H., Leung, Kwok, Sia, Choon Ling, Matthew K. O. Lee

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A theoretical model of intentional social action in online social networks von Cheung, Christy M.K., Lee, Matthew K.O.

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Consumer's decision to shop online: The moderating role of positive informational social influence von Lee, Matthew K.O., Shi, Na, Cheung, Christy M.K., Lim, Kai H., Sia, Choon Ling

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Examining the moderating effect of inconsistent reviews and its gender differences on consumers’ online shopping decision von Zhang, Kem Z.K., Cheung, Christy M.K., Lee, Matthew K.O.

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Examining the Role of Tie Strength in Users’ Continuance Intention of Second-Generation Mobile Instant Messaging Services von Gong, Xiuyuan, Lee, Matthew K. O., Liu, Zhiying, Zheng, Xiabing

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Building brand loyalty through user engagement in online brand communities in social networking sites von Zheng, Xiabing, Cheung, Christy M. K, Lee, Matthew K.O, Liang, Liang

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Why users keep answering questions in online question answering communities: A theoretical and empirical investigation von Jin, Xiao-Ling, Zhou, Zhongyun, Lee, Matthew K.O., Cheung, Christy M.K.

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Understanding the role of gender in bloggers' switching behavior von Zhang, Kem Z.K., Lee, Matthew K.O., Cheung, Christy M.K., Chen, Huaping

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What leads students to adopt information from Wikipedia? An empirical investigation into the role of trust and information usefulness von Shen, Xiao-Liang, Cheung, Christy M. K., Lee, Matthew K. O.

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Perceived critical mass and collective intention in social media-supported small group communication von Shen, Xiao-Liang, Cheung, Christy M.K., Lee, Matthew K.O.

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Understanding the sustainability of a virtual community: model development and empirical test von Cheung, Christy M.K., Lee, Matthew K.O.

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Exploring consumers’ impulse buying behavior on social commerce platform: The role of parasocial interaction von Xiang, Li, Zheng, Xiabing, Lee, Matthew K.O., Zhao, Dingtao

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How social influence affects we-intention to use instant messaging: The moderating effect of usage experience von Shen, Aaron X. L., Cheung, Christy M. K., Lee, Matthew K. O., Chen, Huaping

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Trust transfer in social media brand communities: The role of consumer engagement von Liu, Linlin, Lee, Matthew K.O., Liu, Renjing, Chen, Jiawen

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Predicting continuance in online communities: model development and empirical test von Jin, Xiao-Ling, Lee, Matthew K.O., Cheung, Christy M.K.

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What drives problematic online gaming? The role of IT identity, maladaptive cognitions, and maladaptive emotions von Gong, Xiang, Chen, Chongyang, Lee, Matthew K.O.

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