Identifying objectives for mega-event leveraging: a non-host city case von Chien, P. Monica, Kelly, Sarah J, Gill, Chelsea

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The Case for Uniform Loot Box Regulation: A New Classification Typology and Reform Agenda von Derrington, Stephanie, Star, Shaun, Kelly, Sarah J

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A new frontier: alcohol sponsorship activation through esports von Kelly, Sarah J, Van der Leij, Dymphna

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The gladiatorial sponsorship arena: how ambushing impacts memory von Kelly, Sarah J, Cornwell, Bettina, Singh, Kiran

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Sport Scandal and Sponsorship Decisions: Team Identification Matters von Chien, P Monica, Kelly, Sarah J, Weeks, Clinton S

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There goes my hero again: sport scandal frequency and social identity driven response von Kelly, Sarah J., Weeks, Clinton S., Chien, P. Monica

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Recognition in context: Implications for trade mark law von Humphreys, Michael S., McFarlane, Kimberley A., Burt, Jennifer S., Kelly, Sarah J., Weatherall, Kimberlee G., Burrell, Robert G.

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Brand Name Confusion: Subjective and Objective Measures of Orthographic Similarity von Burt, Jennifer S, McFarlane, Kimberley A, Kelly, Sarah J, Humphreys, Michael S, Weatherall, Kimberlee, Burrell, Robert G

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Change in a Sponsorship Alliance and the Communication Implications of Spontaneous Recovery von McAlister, Anna R., Kelly, Sarah J., Humphreys, Michael S., Cornwell, T. Bettina

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How Important is the Name in Predicting False Recognition for Lookalike Brands? von Humphreys, Michael S, McFarlane, Kimberley A, Burt, Jennifer S, Kelly, Sarah J, Weatherall, Kimberlee G, Burrell, Robert G

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Sponsorship, Ambushing, and Counter-Strategy: Effects Upon Memory for Sponsor and Event von Humphreys, Michael S, Cornwell, T. Bettina, McAlister, Anna R, Kelly, Sarah J, Quinn, Emerald A, Murray, Krista L

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Event-related advertising and the special case of sponsorship-linked advertising von Kelly, Sarah J., Bettina Cornwell, T., Coote, Leonard V., McAlister, Anna R.

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The Bexley Hospital population nine years on von Kelly, Sarah J

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Exploring the wicked problem of athlete and consumer vulnerability in sport von Kate Westberg, Constantino Stavros, Aaron Smith, Joshua Newton, Sophie Lindsay, Sarah J. Kelly, Shenae Beus, Daryl Adair

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Research in the Virginia Community College System; An Annotated Bibliography, Topical Listing, and College Listing of Research Projects Conducted at Virginia Community Colleges fro... von Kelly, Sarah J, Jackson, Shirley C

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Research in the Virginia Community College System; An Annotated Bibliography, Topical Listing, and College Listing of Research Projects Conducted at Virginia Community Colleges thr... von Trufant, John E, Kelly, Sarah J

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Vaccine Efficacy Needed for a COVID-19 Coronavirus Vaccine to Prevent or Stop an Epidemic as the Sole Intervention von Bartsch, Sarah M., O'Shea, Kelly J., Ferguson, Marie C., Bottazzi, Maria Elena, Wedlock, Patrick T., Strych, Ulrich, McKinnell, James A., Siegmund, Sheryl S., Cox, Sarah N., Hotez, Peter J., Lee, Bruce Y.

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The microbiota promotes social behavior by modulating microglial remodeling of forebrain neurons von Bruckner, Joseph J, Stednitz, Sarah J, Grice, Max Z, Zaidan, Dana, Massaquoi, Michelle S, Larsch, Johannes, Tallafuss, Alexandra, Guillemin, Karen, Washbourne, Philip, Eisen, Judith S

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The value of decreasing the duration of the infectious period of severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2) infection von Lee, Bruce Y, Bartsch, Sarah M, Ferguson, Marie C, Wedlock, Patrick T, O'Shea, Kelly J, Siegmund, Sheryl S, Cox, Sarah N, McKinnell, James A

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Markers of Immune Activation and Inflammation in Individuals With Postacute Sequelae of Severe Acute Respiratory Syndrome Coronavirus 2 Infection von Peluso, Michael J, Lu, Scott, Tang, Alex F, Durstenfeld, Matthew S, Ho, Hsi-en, Goldberg, Sarah A, Forman, Carrie A, Munter, Sadie E, Hoh, Rebecca, Tai, Viva, Chenna, Ahmed, Yee, Brandon C, Winslow, John W, Petropoulos, Christos J, Greenhouse, Bryan, Hunt, Peter W, Hsue, Priscilla Y, Martin, Jeffrey N, Daniel Kelly, J, Glidden, David V, Deeks, Steven G, Henrich, Timothy J

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