Interpreting Social Identity in Online Brand Communities: Considering Posters and Lurkers von Mousavi, Sahar, Roper, Stuart, Keeling, Kathleen A.

Volltext

Avatars as salespeople: Communication style, trust, and intentions von Keeling, Kathleen, McGoldrick, Peter, Beatty, Susan

Volltext

Staff Word-of-Mouth (SWOM) and retail employee recruitment von Keeling, Kathleen A., McGoldrick, Peter J., Sadhu, Henna

Volltext

An exploratory study of jobseekers’ decision-making styles, recruitment information sources and organisational attractiveness von Liu, Yu-Lun, Keeling, Kathleen A, Papamichail, K. Nadia

Volltext

Maximising the credibility of realistic job preview messages: the effect of jobseekers' decision-making style on recruitment information credibility von Liu, Yu-Lun, Keeling, Kathleen A., Papamichail, K. Nadia

Volltext

Should retail trade companies avoid recruiting maximisers? von Liu, Yu-Lun, Keeling, Kathleen A, Papamichail, K. Nadia

Volltext

How value co-creation and co-destruction unfolds: a longitudinal perspective on dialogic engagement in health services interactions von Keeling, Debbie Isobel, Keeling, Kathleen, de Ruyter, Ko, Laing, Angus

Volltext

A typology of roles for avatars in online retailing von McGoldrick, Peter J., Keeling, Kathleen A., Beatty, Susan F.

Volltext

Retail relationships in a digital age von Keeling, Kathleen, Keeling, Debbie, McGoldrick, Peter

Volltext

Using ZMET to explore barriers to the adoption of 3G mobile banking services von Lee, Morna S.Y, McGoldrick, Peter J, Keeling, Kathleen A, Doherty, Joanne

Volltext

On-screen characters: their design and influence on consumer trust von Luo, J.T, McGoldrick, Peter, Beatty, Susan, Keeling, Kathleen A

Volltext

You Get What You Pay for on Health Care Question and Answer Platforms: Nonparticipant Observational Study von Ameri, Fatemeh, Keeling, Kathleen, Salehnejad, Reza

Volltext

Source, message and medium? The role of personal values in forming credibility perceptions of non-sponsored product review videos von Alsaeed, Ghadeer R, Keeling, Kathleen Anne, Sarantopoulos, Panagiotis, Gadalla, Eman

Volltext

Maximising the credibility of realistic job preview messages: The effect of jobseekers’ decision-making style on recruitment information credibility von Yu-Lun Liu, Keeling, Kathleen, Papamichail, Konstantinia

Volltext

Interpreting Social Identity in Online Brand Communities: Considering Posters and Lurkers von Mousavi, Sahar, Roper, Stuart, Keeling, Kathleen

Volltext

Redressing the Sleeper Effect: Evidence for the Favorable Persuasive Impact of Discounting Information Over Time in a Contemporary Advertising Context von Foos, Adrienne E., Keeling, Kathleen, Keeling, Debbie

Volltext

An Exploratory Study of Jobseekers’ Decision-Making Style, Recruitment Information Source and Organisational Attractiveness von Liu, Yu-Lun, Keeling, Kathleen, Papamichail, Konstantinia

Volltext

Healthcare Self-Management Tools: Promotion or Prevention Regulatory Focus? A Scale (PR-PV) Development and Validation von Nieroda, Marzena, Keeling, Kathleen, Keeling, Debbie

Volltext

I, Me, Mine: The Effect of the Explicitness of Self-Anchoring on Consumer Evaluations von Foos, Adrienne E, Keeling, Kathleen, Keeling, Debbie Isobel

Volltext

Healthcare Self-Management Tools: Promotion or Prevention Regulatory Focus? A Scale (PR-PV) Development and Validation von Keeling, Kathleen, Nieroda, Marzena, Keeling, Debbie

Volltext