Consumer roles and values in selfie experience: a case of Korean young consumers von Kwon, Yoo Jin, Kwon, Kyoung-Nan

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The effect of perceived product characteristics on private brand purchases von Kwon, Kyoung-Nan, Lee, Mi-Hee, Jin Kwon, Yoo

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Segmenting the non-adopter category in the diffusion of internet banking von Lee, Eun-Ju, Kwon, Kyoung-Nan, Schumann, David W

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An exploratory study of sales promotions for multichannel holiday shopping von Oh, Hyunjoo, Kwon, Kyoung-Nan

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Impact of self on attitudes toward luxury brands among teens von Gil, Luciana A., Kwon, Kyoung-Nan, Good, Linda K., Johnson, Lester W.

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Consumers' Use of Credit Cards: Store Credit Card Usage as an Alternative Payment and Financing Medium von LEE, JINKOOK, KWON, KYOUNG‐NAN

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The effects of reference point, knowledge, and risk propensity on the evaluation of financial products von Kwon, Kyoung-Nan, Lee, Jinkook

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Heterogeneity of deal proneness: Value-mining, price-mining, and encounters von Kwon, Kyoung-Nan, Kwon, Yoo Jin

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Consuming the Objectified Self: The Quest for Authentic Self von Jin Kwon, Yoo, Kwon, Kyoung-Nan

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Multifaceted Appearance Management as Cultural Practice von Kwon, Yoo Jin, Kwon, Kyoung-Nan

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Consideration of an expected future deal in assessing the value of a present deal: Forward-looking bargain shopping von Kwon, Kyoung-Nan, Schumann, David W., Fairhurst, Ann

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Pre-Counterfactuals and Anticipated Emotions: Factors Affecting the First Bid in Name-Your-Own-Price Auctions von Chu, Kuo-Chuan, Kwon, Kyoung-Nan

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Multichannel Shopping Through Nontraditional Retail Formats: Variety-Seeking Behavior With Hedonic and Utilitarian Motivations von Kwon, Kyoung-Nan, Jain, Dipti

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Host׳s interpersonal influence on guests in a home sales party von Sammon, Rachel, Kwon, Kyoung-Nan

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Cultural Omnivores’ Consumption: Strategic and Inclusively Exclusive von Kwon, Yoo Jin, Kwon, Kyoung-Nan

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Self in Selca, Self-Portrait Photography, As a Model, Photographer, and Consumer von Kwon, Yoo Jin, Kwon, Kyoung-Nan

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Understanding Materialistic Consumption: A Terror Management Perspective von Choi, Jounghwa, Kwon, Kyoung-Nan, Lee, Mira

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Concerns About Payment Security of Internet Purchases: A Perspective on Current On-Line Shoppers von Kwon, Kyoung-Nan, Lee, Jinkook

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