Building a university brand from within: University administrators' perspectives of internal branding von Judson, Kimberly M, Aurand, Timothy W, Gorchels, Linda, Gordon, Geoffrey L

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Building brand community membership within organizations: a viable internal branding alternative? von Raj Devasagayam, P, Buff, Cheryl L, Aurand, Timothy W, Judson, Kimberly M

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Building a University Brand from Within: A Comparison of Coaches' Perspectives of Internal Branding von Judson, Kimberly M., Gorchels, Linda, Aurand, Timothy W.

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Moving from Marketization to Marketing of Higher Education: The Co-Creation of Value in Higher Education von Judson, Kimberly M., Taylor, Steven A.

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Marketing Education and CSR: Gender Differences Within Generation Z von Drury, Lauren, Judson, Kimberly, Bakir, Nesrin

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Brand community integration and satisfaction with social media sites: a comparative study von Clark, Melissa, Black, Hulda G., Judson, Kimberly

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On the sociocognitive dynamics between categories and product models in mature markets von Rosa, José Antonio, Judson, Kimberly M., Porac, Joseph F.

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Student Perceptions of the Flipped Classroom: An Evaluation of Hybrid Pedagogy in the Marketing Classroom von Judson, Kimberly, Aurand, Timothy W

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Marketing the University to Student-Athletes: Understanding University Selection Criteria von Judson, Kimberly M., James, Jeffrey D., Aurand, Timothy W.

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Rapid analysis of gene expression (RAGE) facilitates universal expression profiling von Wang, Aijin, Pierce, Angela, Kimberly, Judson-Kremer, Gaddis, Sara, Aldaz, C. Marcelo, Johnson, David G., MacLeod, Michael C.

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The Pedagogy of Choosing Brand Exemplars in Marketing Classrooms von Krishnan, Vijaykumar, Sullivan, Ursula, Aurand, Timothy, Judson, Kimberly

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A Service Perspective on the Marketization of Undergraduate Education von Taylor, Steven A., Judson, Kimberly M.

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SELF-PERCEIVED BRAND RELEVANCE OF AND SATISFACTION WITH SOCIAL MEDIA von Judson, Kimberly M, Devasagayam, P Raj, Buff, Cheryl L

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THE RELATIONSHIP BETWEEN EUDAIMONIC WELL-BEING AND SOCIAL WELL-BEING WITH MILLENNIALS von Taylor, Steven A, Black, Hulda G, Donovan, Leigh Anne Novak, Ishida, Chiharu, Judson, Kimberly

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The new product development process: let the voice of the salesperson be heard von Judson, Kimberly, Schoenbachler, Denise D, Gordon, Geoffrey L, Ridnour, Rick E, Weilbaker, Dan C

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Consumer Grudgeholding: Does Age Make a Difference? von Aron, David, Judson, Kimberly, Aurand, Timothy, Gordon, Geoffrey

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KEY ACCOUNT VS. OTHER SALES MANAGEMENT SYSTEMS: IS THERE A DIFFERENCE IN PROVIDING CUSTOMER INPUT DURING THE NEW PRODUCT DEVELOPMENT PROCESS? von Judson, Kimberly M, Gordon, Geoffrey L, Ridnour, Rick E, Weilbaker, Dan C

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Expressed sequences from conidial, mycelial, and sexual stages of Neurospora crassa von Nelson, M.A, Kang, S.C, Braun, E.L, Crawford, M.E, Dolan, P.L, Leonard, P.M, Mitchell, J, Armijo, A.M, Bean, L, Blueyes, E

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CONSUMER GRUDGEHOLDING: AN OUNCE OF PREVENTION IS WORTH A POUND OF CURE von Aron, David, Judson, Kimberly, Aurand, Timothy, Gordon, Geoffrey

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Response of human mammary epithelial cells to DNA damage induced by BPDE: involvement of novel regulatory pathways von Wang, Aijin, Gu, Jing, Judson-Kremer, Kimberly, Powell, K.Leslie, Mistry, Harsha, Simhambhatla, Padmaja, Aldaz, C. Marcelo, Gaddis, Sally, MacLeod, Michael C.

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