“The greedy I that gives”—The paradox of egocentrism and altruism: Terror management and system justification perspectives on the interrelationship between mortality salience and c... von Jin, S. Venus, Ryu, Ehri

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I trust what she's #endorsing on Instagram: moderating effects of parasocial interaction and social presence in fashion influencer marketing von Jin, S. Venus, Ryu, Ehri, Muqaddam, Aziz

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“A Streetcar Named Instagram Desire”: Evolutionary Psychological Perspectives on the Multifarious Human Desires That Shape Instagram Selfie-and-Groupfie Cultures von Jin, S. Venus, Ryu, Ehri

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“In A.I. we trust?” The effects of parasocial interaction and technopian versus luddite ideological views on chatbot-based customer relationship management in the emerging “feeling... von Youn, Seounmi, Jin, S. Venus

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Instafamous and social media influencer marketing von Jin, S. Venus, Muqaddam, Aziz, Ryu, Ehri

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Social Presence and Imagery Processing as Predictors of Chatbot Continuance Intention in Human-AI-Interaction von Jin, S. Venus, Youn, Seounmi

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Instagram fashionistas, luxury visual image strategies and vanity von Jin, S. Venus, Ryu, Ehri

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Romance 2.0 on Instagram! “What Type of Girlfriend Would You Date?” von Jin, S. Venus, Ryu, Ehri, Muqaddam, Aziz

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Product placement 2.0: “Do Brands Need Influencers, or Do Influencers Need Brands?” von Jin, S. Venus, Muqaddam, Aziz

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Why do consumers with social phobia prefer anthropomorphic customer service chatbots? Evolutionary explanations of the moderating roles of social phobia von Jin, S. Venus, Youn, Seounmi

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Pro-veganism on Instagram: Effects of user-generated content (UGC) types and content generator types in Instagram-based health marketing communication about veganism von Phua, Joe, Jin, S. Venus, Kim, Jihoon (Jay)

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“Technopian but lonely investors?”: Comparison between investors and non-investors of blockchain technologies, cryptocurrencies, and non-fungible tokens (NFTs) in Artificial Intell... von Jin, S. Venus

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Leveraging virtual reality (VR) for sports public relations and sports journalism: qualitative analyses of VR content productions for 'Russia 2018' and 'Qatar 2022' FIFA World Cups von Regret Iyer, Shravan, Pavlik, John, Jin, S. Venus

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The roles of celebrity endorsers' and consumers' vegan identity in marketing communication about veganism von Phua, Joe, Jin, S. Venus, Kim, Jihoon (Jay)

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“I'll buy what she's #wearing”: The roles of envy toward and parasocial interaction with influencers in Instagram celebrity-based brand endorsement and social commerce von Jin, S. Venus, Ryu, Ehri

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“Threatened and empty selves following AI-based virtual influencers”: comparison between followers and non-followers of virtual influencers in AI-driven digital marketing von Jin, S. Venus, Viswanathan, Vijay

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“To comply or to react, that is the question:” the roles of humanness versus eeriness of AI-powered virtual influencers, loneliness, and threats to human identities in AI-driven di... von Jin, S. Venus

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Pro-veganism on Instagram von Phua, Joe, Jin, S. Venus, Kim, Jihoon (Jay)

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“Celebrity 2.0 and beyond!” Effects of Facebook profile sources on social networking advertising von Jin, Seunga Venus

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Gratifications of using Facebook, Twitter, Instagram, or Snapchat to follow brands: The moderating effect of social comparison, trust, tie strength, and network homophily on brand... von Phua, Joe, Jin, Seunga Venus, Kim, Jihoon (Jay)

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