Hotspot crowding and over-tourism: Antecedents of destination attractiveness von Jacobsen, Jens Kr. Steen, Iversen, Nina M., Hem, Leif E.

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Consumer responses to hedonic food products: Healthy cake or indulgent cake? Could dialecticism be the answer? von Jakubanecs, Alexander, Fedorikhin, Alexander, Iversen, Nina M.

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Can Norway become a net-zero economy under scenarios of tourism growth? von Sun, Ya-Yen, Gössling, Stefan, Hem, Leif E., Iversen, Nina M., Walnum, Hans Jakob, Scott, Daniel, Oklevik, Ove

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Provenance associations as core values of place umbrella brands: A framework of characteristics von Iversen, Nina M., Hem, Leif E.

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Reciprocal transfer effects for brand extensions of global or local origin: evidence from Norway von Iversen, Nina M., Hem, Leif E.

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Feedback effects of brand extensions on the brand image of global brands: a comparison between Spain and Norway von Pina, Jose M., Iversen, Nina M., Martinez, Eva

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Effects of Different Types of Perceived Similarity and Subjective Knowledge in Evaluations of Brand Extensions von Hem, Leif E, Iversen, Nina M

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Expansion strategies for online brands going offline von Bravo, Rafael, Iversen, Nina M, Pina, José M

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Provenance associations as core values of place umbrella brands von Iversen, Nina M, Hem, Leif E

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Towards a New Framework of Eco-Food Consumption: The Importance of Contextual Drivers von Maehle, Natalia, Otnes, Cele, Iversen, Nina M, Hem, Leif

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Factors Influencing Successful Brand Extensions von Hem, Leif E., de Chernatony, Leslie, Iversen, Nina M.

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Effects of Different Types of Perceived Similarity and Subjective Knowledge in Evaluations of Brand Extensions von Hem, Leif E., Iversen, Nina M.

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Factors Influencing Successful Brand Extensions von Hem, Leif E., De Chernatony, Leslie, Iversen, Nina M.

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Transfer of Brand Equity in Brand Extensions: The Importance of Brand Loyalty von Hem, Leif E, Iversen, Nina M

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Using country stereotypes to build brand personalities: a priming perspective von Iversen, Nina M

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Using country stereotypes to build brand personalities: a priming perspective von Iversen, Nina M.

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Country images in marketing strategies: Conceptual issues and an empirical Asian illustration von Kleppe, I A, Iversen, N M, Stensaker, I G

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Markedsføring og delingsøkonomi: Muligheter og utfordringer von Iversen, Nina M, Hem, Leif E

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Markedsføring og delingsøkonomi: Muligheter og utfordringer von Iversen, Nina M., Hem, Leif E.

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Delings- og formidlingsøkonomi : muligheter og utfordringer von Iversen, Nina M., Hem, Leif E., Jakubanecs, Alexander, Farstad, Eivind, Langeland, Ove

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