How safety affects destination image projected through online travel reviews von Marine-Roig, Estela, Huertas, Assumpció

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How live videos and stories in social media influence tourist opinions and behaviour von Huertas, Assumpció

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How do destinations use twitter to recover their images after a terrorist attack? von Oliveira, Andrea, Huertas, Assumpció

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Place Branding for Smart Cities and Smart Tourism Destinations: Do They Communicate Their Smartness? von Huertas, Assumpcio, Moreno, Antonio, Pascual, Jordi

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Emotional brand communication on Facebook and Twitter: Are DMOs successful? von Lalicic, Lidija, Huertas, Assumpció, Moreno, Antonio, Jabreel, Mohammed

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User reactions to destination brand contents in social media von Huertas, Assumpcio, Marine-Roig, Estela

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Post-COVID-19 Tourists' Preferences, Attitudes and Travel Expectations: A Study in Guayaquil, Ecuador von Orden-Mejía, Miguel, Carvache-Franco, Mauricio, Huertas, Assumpció, Carvache-Franco, Wilmer, Landeta-Bejarano, Nathalie, Carvache-Franco, Orly

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Treatment of the Airbnb controversy by the press von Huertas, Assumpció, Ferrer-Rosell, Berta, Marine-Roig, Estela, Cristobal-Fransi, Eduard

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Semantic comparison of the emotional values communicated by destinations and tourists on social media von Jabreel, Mohammed, Moreno, Antonio, Huertas, Assumpció

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EVALUATION OF THE ATTRIBUTES OF THE CHATBOTS THAT MOST EFFECTIVELY INTERACT WITH THE TOURIST: CASE STUDY OF THE CHATBOT "VICTORIA LA MALAGUEÑA" von Orden-Mejía, Miguel, Huertas, Assumpció

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Searching and sharing of information in social networks during the different stages of a trip von Huertas, Assumpció, Marine-Roig, Estela

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Which emotional brand values do my followers want to hear about? An investigation of popular European tourist destinations von Lalicic, Lidija, Huertas, Assumpció, Moreno, Antonio, Jabreel, Mohammed

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YouTube usage by Spanish tourist destinations as a tool to communicate their identities and brands von Huertas, Assumpció, Míguez-González, María Isabel, Lozano-Monterrubio, Natàlia

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Public relations and tourism: Fighting for the role of public relations in tourism von Huertas, Assumpció

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Blogging PR: An exploratory analysis of public relations weblogs von Xifra, Jordi, Huertas, Assumpció

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Semantic analysis and the evolution towards participative branding: Do locals communicate the same destination brand values as DMOs? von Jabreel, Mohammed, Huertas, Assumpció, Moreno, Antonio

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Modeling users’ satisfaction and visit intention using AI-based chatbots von Orden-Mejía, Miguel, Carvache-Franco, Mauricio, Huertas, Assumpció, Carvache-Franco, Orly, Carvache-Franco, Wilmer

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THE ROLE OF AUGMENTED REALITY IN DESTINATION BRANDING von Huertas, Assumpció, Gonzalo, Jan

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Official tourist destination websites: Hierarchical analysis and assessment with ELECTRE-III-H von Del Vasto-Terrientes, Luis, Fernández-Cavia, José, Huertas, Assumpció, Moreno, Antonio, Valls, Aida

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Influence of accessibility (open and toll-based) of scholarly publications on retractions von Shah, Tariq Ahmad, Gul, Sumeer, Bashir, Saimah, Ahmad, Suhail, Huertas, Assumpció, Oliveira, Andrea, Gulzar, Farzana, Najar, Ashaq Hussain, Chakraborty, Kanu

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