Role of brand experience in predicting consumer loyalty von Safeer, Asif Ali, Yuanqiong, He, Abrar, Muhammad, Shabbir, Rizwan, Rasheed, Hafiz Muhammad Wasif

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What drives the adoption of artificial intelligence among consumers in the hospitality sector: a systematic literature review and future agenda von Rasheed, Hafiz Muhammad Wasif, Yuanqiong, He, Khizar, Hafiz Muhammad Usman, Khalid, Junaid

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The relationship between e‐learning and academic performance of students von Rasheed, Hafiz Muhammad Wasif, He, Yuanqiong, Khalid, Junaid, Khizar, Hafiz Muhammad Usman, Sharif, Suhail

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Understanding the factors affecting AI services adoption in hospitality: The role of behavioral reasons and emotional intelligence von Rasheed, Hafiz Muhammad Wasif, Chen, Yun, Khizar, Hafiz Muhammad Usman, Safeer, Asif Ali

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Student impression management and academic performance: A moderated mediation model von Khizar, Hafiz Muhammad Usman, Iqbal, Muhammad Jawad, Khalid, Junaid, Rasheed, Hafiz Muhammad Wasif, Akhtar, Kalsoom

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Exploring Consumer-Robot interaction in the hospitality sector: Unpacking the reasons for adoption (or resistance) to artificial intelligence von Rasheed, Hafiz Muhammad Wasif, He, Yuanqiong, Khizar, Hafiz Muhammad Usman, Abbas, Hafiz Syed Mohsin

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SMEs and digital marketing: A perspective of behavioral reasoning theory von Ahmad, Naveed, Rasheed, Hafiz Muhammad Wasif

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Does digital financial inclusion affect CO2 emissions? Evidence from 76 emerging markets and developing economies (EMDE's) von Khan, Karamat, Luo, Tianyao, Ullah, Sami, Rasheed, Hafiz Muhammad Wasif, Li, Pei-Heng

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WHAT'S THE RELATIONSHIP? AMONG KNOWLEDGE-ORIENTED LEADERSHIP AND KNOWLEDGE-SHARING BEHAVIORS von Mi, Yan, Raza, Muhammad Gohar, Tufail, Maheen, Rasheed, Hafiz Muhammad Wasif

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EFFECTS OF JOB STRESS IN GOVERNMENT AND PRIVATE SECTOR HUMAN CAPITAL IN PAKISTAN von Rasheed, Hafiz Muhammad Wasif, Ullah, Atta, Zaman, Mubasher, Safeer, Asif Ali, Sheraz, Muhammad

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Satisfied Customers are the Best Ads: Investigating some of the Antecedents and Consequences of Customer Satisfaction von Hafiz Muhammad Usman Khizar, Tasawar Javed, Shanayyara Mahmood, Hafiz Muhammad Wasif Rasheed

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Effect on Brand Loyalty in Mobile Phone Purchasing (A Case Study In Bahawalpur, Pakistan) von Wasif Rasheed, Hafiz Muhammad, Anser, Muhammad Khalid

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Influence of Brand Loyalty in Telecommunication Sector in Pakistan von Anjum, Naveed, Rizwan, Muhammad, Khaleeq, Mubashir, Rasheed, Hafiz Muhammad Wasif

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Factors affecting Customer Loyalty in Banking Sector: A study on Banks in Bahawalpur (Pakistan) von Rasheed, Hafiz Muhammad Wasif, Khalid, Junaid, Khizar, Hafiz Muhammad Usman, Sajid, Muhammad, Shahid, Muhammad Naeem, Ahmad, Mehboob, Khan, Waseem Ahmad

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