The Effect of Corporate Social Responsibility (CSR) Activities on Companies With Bad Reputations von Yoon, Yeosun, Gürhan-Canli, Zeynep, Schwarz, Norbert

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Being observed in the digital era: Conceptualization and scale development of the perception of being observed von Lefkeli, Deniz, Tulan, Dilan, Gürhan‐Canli, Zeynep

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“My” Brand or “Our” Brand: The Effects of Brand Relationship Dimensions and Self‐Construal on Brand Evaluations von Swaminathan, Vanitha, Page, Karen L., Gürhan‐Canli, Zeynep

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When Consumers Prefer Bundles with Noncomplementary Items to Bundles with Complementary Items: The Role of Mindset Abstraction von Karataş, Mustafa, Gürhan‐Canli, Zeynep

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Withholding Consumption: A Social Dilemma Perspective on Consumer Boycotts von Sen, Sankar, Gürhan‐Canli, Zeynep, Morwitz, Vicki

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Knowledge creation in consumer research: Multiple routes, multiple criteria von Lynch, John G., Alba, Joseph W., Krishna, Aradhna, Morwitz, Vicki G., Gürhan-Canli, Zeynep

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The Effects of Extensions on the Family Brand Name: An Accessibility‐Diagnosticity Perspective von Ahluwalia, Rohini, Gürhan‐Canli, Zeynep

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Determinants of Country‐of‐Origin Evaluations von Gürhan‐Canli, Zeynep, Maheswaran, Durairaj

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The Effect of Expected Variability of Product Quality and Attribute Uniqueness on Family Brand Evaluations von Gürhan‐Canli, Zeynep

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A threat to loyalty: Fear of missing out (FOMO) leads to reluctance to repeat current experiences von Hayran, Ceren, Anik, Lalin, Gürhan-Canli, Zeynep

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The influence of self‐brand connection on consumer reactions to symbolic incongruency and perceived betrayal von Sayin, Eda, Gürhan‐Canlı, Zeynep

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Contextual Influences on Message Persuasion: The Effect of Empty Space von KWAN, CANICE M. C., DAI, XIANCHI, WYER, ROBERT S.

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Shifting Standards in Consumer Evaluations of Global and Local Brands After Product-Harm Crises von Sayin, Eda, Aydınoğlu, Nilüfer Z., Özsomer, Ayşegül, Gürhan-Canlı, Zeynep

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Eliciting Time versus Money: Time Scarcity Underlies Asymmetric Wage Rates von MONGA, ASHWANI, MAY, FRANK, BAGCHI, RAJESH

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Cui Bono? Exploring Consumers' Responses towards Privacy Notices von Lefkeli, Deniz, Canli, Zeynep Gürhan

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Competing with or Against Cozmo, the Robot: Influence of Interaction Context and Outcome on Mind Perception von Lefkeli, Deniz, Ozbay, Yagmur, Gürhan-Canli, Zeynep, Eskenazi, Terry

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Smiling Signals Intrinsic Motivation von Cheng, Yimin, Mukhopadhyay, Anirban, Williams, Patti

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The Influence of Mating Mind-Sets on Brand Extension Evaluation von MONGA, ALOKPARNA BASU, GÜRHAN-CANLI, ZEYNEP

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How, When, and Why Do Attribute-Complementary versus Attribute-Similar Cobrands Affect Brand Evaluations: A Concept Combination Perspective von SWAMINATHAN, VANITHA, GÜRHAN-CANLI, ZEYNEP, KUBAT, UMUT, HAYRAN, CEREN

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Consumers and Brands Across the Globe: Research Synthesis and New Directions von Gürhan-Canli, Zeynep, Sarial-Abi, Gülen, Hayran, Ceren

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