Pets in advertising or how to influence consumers? von Kulcsár, Erika, Harmati, Anikó

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Why Brad Pitt? von KULCSÁR, Erika, LÁZÁR, János

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Human resources as the main vector of communication: the case of Mobexpert Group von Kulcsár, Erika, Scridon, Cristina

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The end product of the Imagine Dragons’ and Lady Gaga’s Music, or the nature of marketing mix in the music industry von Kulcsár, Erika, Crenganeș, Claudia-Izabela

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Is love in the air? von Kulcsár, Erika, Bogyor, Brigitta, Csiki, Maria Denisa, Török, Edina

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"Strengths and weaknesses of (inter)national brands: IKEA, L’Oréal, Starbucks and Ford based on the opinion of consumers " von Kulcsár, Erika, Balazs, Blanka, Badi, Norbert, Beder, Csilla-Tima, Opra, Ottilia, Szabo, Brigitta, Szabo, Nora

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DISCRIMINANT ANALYSIS IN MARKETING RESEARCH von Kulcsár, Erika

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IS THERE ANY DIFFERENCE BETWEEN THE ATTITUDE OF ROMANIAN TOURISTS AS COMPARED TO THE FOREIGN ONES? von Kulcsár, Erika

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ANALYSING THE SECTORS AND COUNTRIES OF ORIGIN FOR THE TOP RANKING BRANDS. ARE THERE ANY COMMON PATTERNS? von Erika KULCSÁR, Kinga SZŐCS

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BRAND LOYALTY OF FEMALE CONSUMERS - STUDY CARRIED IN SFÂNTU GHEORGHE AND THE SURROUNDING AREAS von Bartis, Szende, Kulcsár, Erika

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HIDDEN RELATIONSHIP BETWEEN SOCIAL MEDIA AND INTERPERSONAL COMMUNICATION von Erika KULCSÁR

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IN THE MAZE OF E-COMMERCE. ONLINE TRADE DEFINING VARIABLES IN ROMANIA von Erika KULCSÁR, Sándor TÉGLÁS

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Mass communication and female shaping power von Kulcsar, Erika, Csoma, Tunde, Fulop, Noemi, Szonda, Noemi, Timar, Kinga-Izabella, Vitalyos, Dorottya

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THE RELATIONSHIP BETWEEN PHYSICAL REALITY AND AUGMENTED/VIRTUAL REALITY IN TOURISM: THE QUEST FOR SPECIAL RESTAURANTS von Erika KULCSÁR, Judit Tímea INCZE, Gabriella TAMÁS

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Recovery of the Tourism Potential of the Central Development Region. Case Study von Erika KULCSÁR

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THE MAGIC OF DARK TOURISM von Erika KULCSÁR, Rozalina Zsófia SIMON

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PRINCIPAL COMPONENT ANALYSIS IN TOURISM MARKETING von Kulcsár, Erika

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Marketing Research on Tourist Consumer Opinions and Behavior in the Center Development Region von Erika KULCSÁR

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Marketing Research on Tourist Consumer Opinions and Behavior in the Center Development Region von Erika KULCSÁR

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Exploring Relevant Factors Influencing Guests’ Satisfaction: Case Study - 4 and 5 Hotels in Mamaia Resort von Negrușa, Adina Letiția, Chifu, Ioan Cristian, Bode, Oana Ruxandra, Kulcsár, Erika

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