Long-duration Storytelling: Study of Factors Influencing Retention Ability of Brands von Dhote, Tripti, Kumar, Vishal

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Study of augmented reality and virtual reality in online education: Application and use cases von Kothari, H., Dhote, Tripti, Salam, Zaid Abbas, Mohmmed, Karrar Hatif

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Blockchain-based decentralized finance: Revamping the traditional financial ecosystem von Shukla, Prashant, Dhote, Tripti, Obaid, Ahmed J., Oudah, Atheer Y.

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Identifying factors affecting purchase decision of consumer with reference to offline retail consumers due to Covid-19 von Gupta, I., Dhote, Tripti, Alkhayyat, Ahmed, Kadhim, Hussam Mohammed, Mohsen, Karrar Shareef

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The impact of social media channels on start-up businesses von Goudar, Shivayogi V. Biradar, Dhote, Tripti, Al-Muttar, Mohammed Yousif Oudah, Mohmmed, Karrar Hatif

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Mahindra Electric Cars: Challenges of Driving a Revolution in the Indian Market von Dhote, Tripti, Chaitanya P.K., Mandot, Juhi

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Effectiveness of Digital Marketing in Education: An Insight into Consumer Perceptions von Dhote, Tripti, Jog, Yatin, Gavade, Nutan, Shrivastava, Gesu

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Review of Consumer Engagement and Digital Entertainment on Over the Top Platforms von Dhote, Tripti Prabhakar

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Futuristic Approach of 5G in Marketing and Branding Through Entertainment von Dhote, Tripti, Pathak, Pankaj, Iyengar, Samaya Pillai

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Evaluating the Relevance of Contextual Hyper-Advertising on Social Media: An Empirical Study

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