Strategic and bonding effects of enhancing the student feedback process von Robinson, Nadine M., Celuch, Kevin G.

Volltext

The importance of brand equity to customer loyalty von Taylor, Steven A, Celuch, Kevin, Goodwin, Stephen

Volltext

The role of the university in accelerated learning and innovation as a regional ecosystem integrator von Celuch, Kevin, Bourdeau, Bryan, Khayum, Mohammed, Townsend, Leslie

Volltext

The effects of perceived market and learning orientation on assessed organizational capabilities von Celuch, Kevin G., Kasouf, Chickery J., Peruvemba, Venkatakrishnan

Volltext

A classification of business-to-business buying decisions: risk importance and probability as a framework for e-business benefits von Hunter, Lisa M., Kasouf, Chickery J., Celuch, Kevin G., Curry, Kathryn A.

Volltext

THE ROLE OF RELATIONAL BENEFITS, CUSTOMERRETAILER IDENTIFICATION, AND ADVOCACY IN THE CO-CREATION OF VALUE von Celuch, Kevin G, Walz, Anna M

Volltext

An extension of the marriage metaphor in buyer–seller relationships: An exploration of individual level process dynamics von Celuch, Kevin G., Bantham, John H., Kasouf, Chickery J.

Volltext

Supervisor and employee identity coalescence and normative unit commitment von Celuch, Kevin, Smothers, Jack, Valadares, Kevin

Volltext

Student and faculty interaction in motivated learning for face-to-face and online marketing classes von Celuch, Kevin, Milewicz, Chad, Saxby, Carl

Volltext

A perspective of partnerships based on interdependence and dialectical theory von Bantham, John H., Celuch, Kevin G., Kasouf, Chickery J.

Volltext

A CLOSER LOOK AT FEEDBACK, SELF-EFFICACY, AND INSTRINSIC MOTIVATION IN THE SALES INDUSTRY von Smothers, Jack, Celuch, Kevin, Williams, Michael

Volltext

Counterfactual Thinking and Ethical Decision Making: A New Approach to an Old Problem for Marketing Education von Celuch, Kevin, Saxby, Carl

Volltext

SME Internet use and strategic flexibility: the moderating effect of IT market orientation von Celuch, Kevin, Murphy, Greg

Volltext

THE INFLUENCE OF ETHICAL IDEOLOGY ON ETHICAL DECISION-MAKING von Robey, Shawn L, Celuch, Kevin, McKnight, Mark A

Volltext

A framework for encouraging retail customer feedback von Celuch, Kevin, Robinson, Nadine M, Walsh, Anna M

Volltext

ENTREPRENEURIAL IDENTITY: THE MISSING LINK FOR ENTREPRENEURSHIP EDUCATION von Celuch, Kevin, Bourdeau, Bryan, Winkel, Doan

Volltext

The Role of Active Identification in Driving Retail Customer Feedback von Celuch, Kevin, Walz, Anna M.

Volltext

An examination of communication behaviors as mediators in individual-level interorganizational exchanges von Kasouf, Chickery J., Celuch, Kevin G., Bantham, John H.

Volltext

Understanding SME intention to use the internet for managing supplier information von Celuch, Kevin, Walz, Anna, Saxby, Carl, Ehlen, Craig

Volltext

The role of trust in buyer–seller conflict management von Celuch, Kevin, Bantham, John H., Kasouf, Chickery J.

Volltext