Buying a New Product with Inconsistent Product Reviews from Multiple Sources: The Role of Information Diagnosticity and Advertising von (Kay) Byun, Kyung-ah, Ma, Minghui, Kim, Kevin, Kang, Taeghyun

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The impact of employees' perceptions about top management engagement on sustainability development efforts and firm performance von Gopalakrishna‐Remani, Venugopal, Byun, Kyung‐Ah ( Kay), Doty, D. Harold

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When narcissistic CEOs meet power: Effects of CEO narcissism and power on the likelihood of product recalls in consumer-packaged goods von Byun, Kyung-Ah (Kay), Al-Shammari, Marwan

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The preservation of loyalty halo effects: An investigation of the post-product-recall behavior of loyal customers von Byun, Kyung-Ah (Kay), Duhan, Dale F., Dass, Mayukh

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Attracting prosocial lenders from different cultures to help others in microlending von Hong, JungHwa (Jenny), Byun, Kyung-Ah (Kay)

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It is not always about brand: Design-driven consumers and their self-expression von Byun, Kyung-Ah (Kay), Jones, Robert Paul, Wooldridge, Barbara Ross

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Communicating design innovativeness: The role of design information presentation on attitudes depending on different thinking styles von Hong, JungHwa (Jenny), Byun, Kyung-Ah (Kay)

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The Effects of Innovative Visual Design on Consumer Attitude von Hong, JungHwa (Jenny), Byun, Kyung-Ah (Kay)

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When Does a Goal-Appeal Match Affect Customer Satisfaction? Examining the Work and Play Context: An Abstract von Byun, Kyung-Ah (Kay), Hong, JungHwa (Jenny), James, Kevin William

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The Effects of Holistic Thinking Style on Attitude Toward Innovative Design: Role of Value Presentation: An Abstract von Jenny Hong, Junghwa, Kay Byun, Kyung-Ah

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