Determination of the Inaccuracies of Calculated EEG Indices von Borawski, Mariusz, Biercewicz, Konrad, Duda, Jarosław

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Studying Consumer Emotions and Purchase Preferences in a Virtual Reality Environment: A Bibliometric Analysis von Biercewicz, Konrad, Włodarczyk, Katarzyna, Wiścicka-Fernando, Małgorzata

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Using Mixed Reality for Green Marketing Strategies: bibliometric analysis von Biercewicz, Konrad

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DETERMINING THE DEGREE OF PLAYER ENGAGEMENT IN A COMPUTER GAME WITH ELEMENTS OF A SOCIAL CAMPAIGN USING COGNITIVE NEUROSCIENCE TECHNIQUES von BIERCEWICZ, Konrad, BORAWSKI, Mariusz, BORAWSKA, Anna, DUDA, Jarosław

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Method for Selecting an Engagement Index for a Specific Type of Game Using Cognitive Neuroscience von Biercewicz, Konrad, Duda, Jarosław, Borawski, Mariusz

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Customers' Emotions and Openness to Product Co-Creation: An Empirical Analysis Based on EEG Data von Biercewicz, Konrad, Wiscicka-Fernando, Malgorzata

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Consumer emotions, purchasing decisions, shopping time, and paths in virtual reality von Biercewicz, Konrad, Włodarczyk, Katarzyna, Wiścicka-Fernando, Małgorzata

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The improvements propositions for players’ engagement and sustainable behaviors in managerial games von Biercewicz, Konrad, Sulich, Adam, Sołoducho-Pelc, Letycja

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VR educational game in public awareness campaign preventing the spread of COVID-19 – a pilot study von Biercewicz, Konrad, Borawska, Anna, Borawski, Mariusz, Duda, Jarosław

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Customers' Emotions and Openness to Product Co-Creation: An Empirical Analysis Based on EEG Data von Biercewicz, Konrad, Wiscicka-Fernando, Malgorzata

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Experiences of residents in using smart city technologies von Biercewicz, Konrad, Dilruk Fernando, Kelanyiage Shihan, Misiak-Kwit, Sandra, Wiścicka-Fernando, Małgorzata

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Impact of the healthcare potential in the European countries on infections and mortality caused by Covid-19 von Borawski, Mariusz, Duda, Jarosław, Biercewicz, Konrad

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Best practices of neurophysiological data collection for media message evaluation in social campaigns von Borawska, Anna, Duda, Jarosław, Biercewicz, Konrad

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Modern Methods of Sustainable Behaviour Analysis—The Case of Purchasing FMCG von Biercewicz, Konrad, Chrąchol-Barczyk, Urszula, Duda, Jarosław, Wiścicka-Fernando, Małgorzata

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The Impact of Advertisements Placement in the Computer Game on the Effectiveness of Social Campaign Messages von Borawska, Anna, Biercewicz, Konrad, Borawski, Mariusz, Duda, Jaroslaw

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Planning an experiment in a virtual environment reality as a place of research on human behaviour using methods of neuroscience measurement – bibliometric analysis and methodologic... von Słupińska, Kamila, Duda, Jarosław, Biercewicz, Konrad

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The Effectiveness of Computer Games in Social Campaigns: A Case Study von Borawski, Mariusz, Borawska, Anna, Biercewicz, Konrad, Duda, Jarosław

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On the effectiveness of using virtual reality games in social marketing von Borawska, Anna, Borawski, Mariusz, Biercewicz, Konrad, Łatuszyńska, Małgorzata, Duda, Jarosław

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Porównanie indeksów zaangażowania w grze wyścigowej z wykorzystaniem neuronauki poznawczej von Mariusz Borawski, Konrad Biercewicz

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Examining Engagement and Emotions in Financial Simulation Games von Biercewicz, Konrad, Duda, Jarosław, Borawski, Mariusz

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