Chinese Detergent Ad Leads to Global Media Outcry von Berger, Karen A

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Local YWCA Struggles with Future of Its Fitness Center and Other Matters von Berger, Karen A

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Emergency Neurological Life Support: Fourth Edition, Updates in the Approach to Early Management of a Neurological Emergency von Venkatasubramanian, Chitra, Lopez, George A., O’Phelan, Kristine H.

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Undergraduate Student Attitudes about Hypothetical Marketing Dilemmas von Malinowski, Carl, Berger, Karen A.

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American Eagle and the Denim Hijab von Berger, Karen A, Singh, Ankita

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Gold peak tea: social media promotion gone wrong von Berger, Karen A, Fleischmann, David

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Culture in Context: An Interdisciplinary Travel Study Course von Berger, Karen A., O'Neill, Geraldine P.

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Gerber and food safety: arsenic and (old) rice von Berger, Karen A, Blake, Laura J

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A tale of two markets: NYC subway line von Kirk, Colleen P, Berger, Karen A

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Selecting Features Of A Web Platform To Enhance Course Delivery von Berger, Karen A., Topol, Martin T.

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Report Card On E-Mail: An Investigation Of Replies To Consumers von Berger, Karen A., Topol, Martin T.

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Tropicana: social media teach marketers a branding lesson von Kirk, Colleen P, Berger, Karen A

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Olive garden and the playboy contest von Berger, Karen A, Kirk, Colleen P

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Starbucks enters India: the indomitable competitor or underdog? von Berger, Karen A, Blake, Laura J

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Successful E-Commerce: Achieving Synergy von Berger, Karen A, Meyer, Jeanine

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Developing Advertising and Promotion Strategies for Higher Education von Berger, Karen A., Wallingford, Harlan P.

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Amazon kindle fire claims an important market position von Blake, Laura J, Berger, Karen A

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Technology to Enhance Learning: Use of a Web Site Platform in Traditional Classes and Distance Learning von Berger, Karen A., Topol, Martin T.

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Developing Advertising and Promotion Strategies for Higher Education von Berger, Karen A, Wallingford, Harlan P

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Successful ECommerce Achieving Synergy von Berger, Karen A., Meyer, Jeanine

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