The moderating effect of e-bank structure on French consumers’ trust von Kaabachi, Souheila, Ben Mrad, Selima, Fiedler, Anne

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Are brand benefits perceived differently in less developed economies? A scale development and validation von Belaid, Samy, Mrad, Selima Ben, Lacoeuilhe, Jérôme, Petrescu, Maria

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Consumer’s initial trust formation in IOB’s acceptance: The role of social influence and perceived compatibility von Kaabachi, Souheila, Ben Mrad, Selima, O’Leary, Bay

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Do Consumers Forgive? A Study of Animosity in the MENA Region von Ben Mrad, Selima, Mangleburg, Tamara F., Mullen, Michael R.

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Reciprocal influences and effects of viral NWOM campaigns in social media von Petrescu, Maria, Mangleburg, Tamara, Ben Mrad, Selima, O'Leary, Kathleen

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Consumer initial trust toward internet-only banks in France von Kaabachi, Souheila, Ben Mrad, Selima, Petrescu, Maria

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Reshaping the bank experience for GEN Z in France von Kaabachi, Souheila, Ben Mrad, Selima, Barreto, Tais

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Mindful marketing: a study of the effect of impulse buying on mindfulness and the mediating effect of trait antecedents von O’Leary, Bay, Fergurson, Ricky, Ben Mrad, Selima

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Incentivized reviews: Promising the moon for a few stars von Petrescu, Maria, O’Leary, Kathleen, Goldring, Deborah, Ben Mrad, Selima

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Social comparison and self‐determination in luxury consumption motivations von Petrescu, Maria, Siqueira, Jose Ribamar, Dobre, Costinel, Mrad, Selima Ben, Ciuta, Anca‐Milovan, Kara, Aycan

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Consumer’s initial trust formation in IOB’s acceptance von Kaabachi, Souheila, Ben Mrad, Selima, O’Leary, Bay

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Effects of International Trade and Economic Development on Quality of Life von Mullen, Michael R., Doney, Patricia M., Ben Mrad, Selima, Ye Sheng, Shirley

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Drivers and consequences of consumer alienation in the French retail banking sector von Kaabachi, Souheila, Mrad, Selima Ben, Charfi, Ahmed Anis, Kpossa, Monyédodo Régis, Leary, Bay O’

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Are Middle-Eastern consumers different? A profile of ethnocentric and animus consumers in Lebanon and Tunisia von Mrad, Selima Ben, Kozloski-Hart, Laura

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A FINANCIAL PROFILE OF THOSE FIRMS THAT MAINTAINED OR INCREASED MARKET VALUE DURING A PERIOD OF ECONOMIC RECESSSION AND FINANCIAL MARKET TURMOIL von Daghestani, Adnan, Mrad, Selima Ben, Payne, Bruce C

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Assessing Consumer Confidence from Online Sources: An Abstract von Petrescu, Maria, Dobre, Costinel, Mrad, Selima Ben

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Five-Star Reviews: How Do Incentivized Product Reviews Impact Sales (An Abstract) von Petrescu, Maria, O’Leary, Kathleen, Goldring, Deborah, Mrad, Selima Ben

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DES CONSOMMATEURS HÉDONISTES, SYMBOLIQUES OU FONCTIONNELS? DÉVELOPPEMENT ET VALIDATION D'UNE ÉCHELLE DES BENEFICES RATTACHÉS AUX MARQUES DANS LE CADRE DES MARCHES ÉMERGENTS : LE CA... von Belaid, Samy, Mrad, Selima Ben, Lacœuilhe, Jérôme, Tlili, Hager Turki

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