Exploring the Feelings and Thoughts that Accompany the Experience of Consumption Desires von Boujbel, Lilia, d'Astous, Alain

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Positioning countries on personality dimensions: Scale development and implications for country marketing von d'Astous, Alain, Boujbel, Lilia

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The Impact of Responsible Food Packaging Perceptions on Naturalness and Healthiness Inferences, and Consumer Buying Intentions von d’Astous, Alain, Labrecque, JoAnne

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Country Image Effects in the Era of Protectionism von Charette, Francis, d'Astous, Alain

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Voluntary simplicity and life satisfaction: Exploring the mediating role of consumption desires von Boujbel, Lilia, d'Astous, Alain

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Guilty by Association: The Perils of Celebrity Endorsement for Endorsed Brands and their Direct Competitors von Carrillat, François A., d'Astous, Alain, Christianis, Haralambos

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Heuristic and Analytic Processing in Online Sports Betting von d’Astous, Alain, Di Gaspero, Marc

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Irritating Aspects of the Shopping Environment von Alain, d'Astous

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I’m worth it or I need it? Self-gift giving and consumers’ self-regulatory mindset von Mouakhar-Klouz, Dania, d’Astous, Alain, Darpy, Denis

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Leveraging social media to enhance recruitment effectiveness: A Facebook experiment von Carrillat, Francois A, d'Astous, Alain, Morissette Gregoire, Emilie

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The sponsorship-advertising interface: is less better for sponsors? von Carrillat, François A, d'Astous, Alain

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Socialization of Cultural Consumers in the Family: A Synthesis of 50 Years of Marketing Research von Courchesne, André, D'Astous, Alain, Colbert, François

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Brand Stereotyping and Image Transfer in Concurrent Sponsorships von Carrillat, François A., Solomon, Paul J., d'Astous, Alain

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Self‐gift giving and satisfaction with life: A behavioural tendency perspective von d’Astous, Alain, Mouakhar‐Klouz, Dania

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Legitimacy and sincerity as leveraging factors in social sponsorship: an experimental investigation von d'Astous, Alain, Carrillat, François Anthony, Przybysz, Audrey

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Interference effects in competitive sponsorship clutter von Boeuf, Benjamin, Carrillat, François A., d’Astous, Alain

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Understanding Consumers' Ethical Justifications: A Scale for Appraising Consumers' Reasons for Not Behaving Ethically von d'Astous, Alain, Legendre, Amélie

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Perceptions of countries based on personality traits: a study in China von d'Astous, Alain, Li, Dong

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Attitudinal, Self-Efficacy, and Social Norms Determinants of Young Consumers’ Propensity to Overspend on Credit Cards von Sotiropoulos, Veneta, d’Astous, Alain

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Consumer product evaluation based on tactile sensory information von d'Astous, Alain, Kamau, Estelle

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