Are you a loyal diner? Enhancing post-consumption behaviors in full-service settings through personalization, friendliness and motivation von Othman, Nurul Amirah, Hashim, Nik Mohd Hazrul Nik, Abdul Aziz, Norzalita

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RETAIL LOYALTY PROGRAMS IN MALAYSIA: THE RELATIONSHIP OF EQUITY, VALUE, SATISFACTION, TRUST, AND LOYALTY AMONG CARDHOLDERS / MAŽMENINĖS PREKYBOS LOJALUMO PROGRAMOS MALAIZIJOJE: NUO... von Omar, Nor Asiah, Alam, Syed Shah, Aziz, Norzalita Abdul, Nazri, Muhamad Azrin

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Investigating the structural relationship between loyalty programme service quality, satisfaction and loyalty for retail loyalty programmes: evidence from Malaysia von Asiah Omar, Nor, Aniza Che Wel, Che, Abd Aziz, Norzalita, Shah Alam, Syed

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Mediating effect of reasons on the relationship between altruism and green hotel patronage intention von Tan, Ling Ling, Abd Aziz, Norzalita, Ngah, Abdul Hafaz

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How Does Face Culture Influence Chinese Gen Y's Outbound Travel Intention? Examining The Moderating Role of Face Gaining

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