Consumer Ethnocentrism, National Identity, and Consumer Cosmopolitanism as Drivers of Consumer Behavior: A Social Identity Theory Perspective von Zeugner-Roth, Katharina Petra, Žabkar, Vesna, Diamantopoulos, Adamantios

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Antecedents of Environmentally and Socially Responsible Sustainable Consumer Behavior von Hosta, Maja, Zabkar, Vesna

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Do Social Media and E-Mail Engagement Impact Reputation and Trust-Driven Behavior? von Kovač, Matej, Žabkar, Vesna

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Consumer Confusion Caused by Nutrition Apps in Product Healthiness Evaluation von Zecevic, Mila, Gidakovic, Petar, Zabkar, Vesna, Koklic, Mateja Kos

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Vloga porabniških stereotipov pri ovrednotenju blagovnih znamk von Petar Gidaković, Vesna Žabkar

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A consumer-based model of authenticity: An oxymoron or the foundation of cultural heritage marketing? von Kolar, Tomaz, Zabkar, Vesna

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Bridging the gap between country and destination image: Assessing common facets and their predictive validity von Zeugner-Roth, Katharina Petra, Žabkar, Vesna

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Modelling perceived quality, visitor satisfaction and behavioural intentions at the destination level von Žabkar, Vesna, Brenčič, Maja Makovec, Dmitrović, Tanja

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Consumer Sustainability and Responsibility: Beyond Green and Ethical Consumption von Hosta, Maja, Žabkar, Vesna

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Drivers of corporate environmental and social responsibility practices: A comparison of two moderated mediation models von Čater, Tomaž, Čater, Barbara, Milić, Patricia, Žabkar, Vesna

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Segmenting young-adult consumers in East Asia and Central and Eastern Europe – The role of consumer ethnocentrism and decision-making styles von Rašković, Matevž, Ding, Zhonghui, Hirose, Morikazu, Žabkar, Vesna, Fam, Kim-Shyan

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Antecedents and consequences of commitment in marketing research services: The client's perspective von Cater, Barbara, Zabkar, Vesna

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The Interplay of Brand, Brand Origin and Brand User Stereotypes in Forming Value Perceptions von Gidaković, Petar, Szőcs, Ilona, Diamantopoulos, Adamantios, Florack, Arnd, Egger, Martin, Žabkar, Vesna

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User Perspectives of Diet-Tracking Apps: Reviews Content Analysis and Topic Modeling von Zečević, Mila, Mijatović, Dejan, Kos Koklič, Mateja, Žabkar, Vesna, Gidaković, Petar

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Managing Visitor Experience in Museums: Aiming Towards Satisfaction Through Edutainment and Perceived Authenticity in Arts and Culture von Komarac, Tanja, Ozretić Došen, Đurđana, Žabkar, Vesna

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The unobserved signaling ability of marketing accountability: can suppliers’ marketing accountability enhance business customers’ value perceptions? von Arslanagic-Kalajdzic, Maja, Žabkar, Vesna, Diamantopoulos, Adamantios

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The influence of brand sustainability on purchase intentions: the mediating role of brand impressions and brand attitudes von Gidaković, Petar, Koklič, Mateja Kos, Zečević, Mila, Žabkar, Vesna

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Comparing consumer innovativeness and ethnocentrism of young-adult consumers von Rašković, Matevž, Ding, Zhonghui, Škare, Vatroslav, Ozretić Došen, Đurđana, Žabkar, Vesna

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Advances in Advertising Research VIII: Challenges in an Age of Dis-Engagement von Zabkar, Vesna, Eisend, Martin

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Responsive and proactive market orientation and innovation success under market and technological turbulence von Bodlaja, Mateja, Coenders, Germa, Žabkar, Vesna

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