Cultural Differences and Barriers in Communication and Functioning of an International Organisation von Fandrejewska Alicja, Wasilik Katarzyna

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Influence of Brand Awareness on Sensory Perception of Fruit Juices von Babicz-Zielińska Ewa, Pronobis Agnieszka

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The Impact of Emotions on Weighting Hedonic and Utilitarian Product Attributes von Gaczek Piotr

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Corporate Social Responsibility in Retail Trade Marketing von Drzazga Marek

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The Application of Mobile Marketing in CRM in the Medical Sector von Grębosz-Krawczyk Magdalena, Olender Małgorzata

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Regional Conditions of Innovativeness of Enterprises on the Example of the Silesian Voivodeship von Kamińska Alfreda

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Does Football Fans’ Violence Influence Match Attendance? von Gai, Guerstein

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Regional Conditions of the Ecological Goods Market von Kułyk Piotr, Michałowska Mariola

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Focus on Destination Brand Attachment – the Perspectives and Implications von Florek Magdalena

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Gender Differences in E-commerce von Szymkowiak Andrzej, Garczarek-Bąk Urszula

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Inter-Organisational Cooperation in Services on the Example of Health Care Market von Iga, Rudawska

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Organizational Citizenship Behaviours as a Form of Real Commitment of Employees in Sustainable Management von Szostek Dawid

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The Influence of the Selected Factors of Community Environment upon Nutritional Behaviour of Teenagers Aged 13-16 von Platta, Anna, Pukszta Tomasz, Skotnicka Magdalena

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Does Diagnosis of Diabetes Affect Consumers’ Attitudes towards Pro-Health Food? von Waszkowiak Katarzyna, Mikołajczyk Hanna, Jędrusek-Golińska Anna, Szymandera-Buszka Krystyna, Kobus-Cisowska Joanna

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Trust to Brand and Eroticism in Case of Car Accessories von Kot Mateusz, Leszczyński Grzegorz, Wawrzynkiewicz Natalia, Zieliński Marek

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Offer Formation by Foreign Entities in the Service Sector in Poland. Between Standardisation and Adaptation von Nowacki, Robert

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Marketing and B2C Communication on the Market of Foods for Infants and Young Children von Jackowska Małgorzata, Rejman Krystyna, Halicka Ewa

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Chances and Challenges for Contemporary Business – from Human-Centred Design Philosophy to Omnichannel Environment von Bogdan, Gregor, Gotwald-Feja Beata

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The Market Structure and Relationships of Companies in the Agricultural Input Market von Gazdecki Michał, Szakály Zoltán

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The Sous-Vide Technology as a Response to the Needs of Consumers of Catering Establishments von Grzesińska Wiesława, Tomaszewska Marzena, Bilska Beata

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