Managing business crises from anticipation to implementation von Burnett, John 1944-

Advertising principles and practice von Wells, William 1926-, Burnett, John 1944-, Moriarty, Sandra E. 1943-

Advertising principles and practice von Wells, William 1926-, Burnett, John 1944-, Moriarty, Sandra E. 1943-

Introducing marketing von Burnett, John 1944-

Advertising principles and practice von Wells, William 1926-, Burnett, John 1944-, Moriarty, Sandra E. 1943-

Advertising principles & practice von Wells, William 1926-, Moriarty, Sandra E. 1943-, Burnett, John 1944-

Advertising principles & practice von Wells, William 1926-, Burnett, John 1944-, Moriarty, Sandra E. 1943-

Inhaltsverzeichnis

Introduction to marketing communication an integrated approach von Burnett, John 1944-, Moriarty, Sandra E. 1943-

Introducing marketing

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